Case Study 1

Boundless Global

Branding that grows with you.

“The overall experience of working with Sooby Graphics was nothing short of astounding.  The attention to details and consulting based approach was exactly what we needed.”

Boundless started off as experts in Youth Ministries. Offering bespoke Leadership training packages to churches. When we met Danny, Boundless Global’s CEO, they were still finding themselves as a company. Danny felt that the original logo did not uniquely express who they were or how they felt as a company.

Long before our first sketches, we had strategic conversations that helped define Boundless Global’s message and our brief.

To create a logo that captures a key point in an individuals journey. That with the correct guidance, the potential of what the future generations could achieve is….boundless.

The Flying Man logo represents the moment when the individual, equipped with the skills they have learned from Boundless, can spread their wings and soar into their own journey.

We paired it with a font that was both formal and friendly. At this point most of Boundless Global’s target audience were community leaders.